How to set up an e-waste recycling business

Are you thinking of starting your own enviro-preneurial venture? And do you need an environment centric business idea? Here is how you can set up your e-waste recycling business for the circular economy. 3 facts about e-waste recycling business e-Waste is one of the fastest-growing scrap streams.  It is one of the richest sources of … Read more

7 high-profit areas in Urban Mining

Urban mining, circular economy, green economy, recycling, 3Rs, and many such words are becoming quite fashionable.  There is a lot of mystery, awe and misconceptions around these ideas. Perhaps that is why it sounds so romantic.  But waste management is a serious business. In this article, I intend to rip off the fashionable shroud of … Read more

15 things you should know before even thinking about digital marketing.

Are you thinking about digital marketing, digital transformation, taking your business on the digital highway, etc? Has COVID 19 emphasized the importance of going digital?  Great! But are you ready with the basic prerequisites?   When we look at digital marketing, we should understand that it is fundamentally marketing. It is only done using digital … Read more

De-risking businesses for MSMEs – a 3 step formula

Sometimes I get requests for suggesting a “risk-free business ideas”. I wish I had any. A business always has risks associated with it. The best thing one can do is de-risk the business.  De-risking a business doesn’t mean doing away with the risk. Realistically, it simply means being prepared with the best suitable response. Preparing … Read more

Enviro-centric business modelling: a way to prosperity

While travelling recently in remote and tribal areas of India, I had the first-hand experience of some of my theoretical ideas on green business. I had formulated them during the heated debates and brainstorming sessions in the AC classrooms of IIM Bangalore. We had discussed, economically advanced countries can invest in environmental amelioration measures – … Read more